IN THIS IMAGES DISTRIBUTED FOR RUFFLES ON MONDAY, FEB. 11, 2013 - A Ruffles "broquet" made almost exclusively out of Ruffles potato chips is displayed in New York, to help guys give their bros a little love. In anticipation of its new line of Ruffles Max Beer-Battered Onion rings debuting later this month, the snack brand from PepsiCoÕs Frito-Lay division is looking to heat up bromances this winter by encouraging guys to create their own "broquet" and share it on the Ruffles Facebook page. (Photo by Diane Bondareff/Invision for Ruffles/AP Images)